← Back to work Case study · LALA Brass Entertainment · 2018–2020

LALA Brass Entertainment

Content produced from the ground up — strategy, camera, and community, for a brass performance group.

The role

As Social Media Producer (freelance) for LALA Brass Entertainment, I owned content end to end — strategy, production, and community. I produced original content across Instagram and Facebook, shot and edited live-event photography and video, and ran daily community management across every channel.

+223%
Instagram following
+20%
Facebook following
Shot & edited
live-event photo & video
Daily
community management

Building the audience

Producing original content on a consistent cadence and managing the community daily grew the Instagram following 223% and Facebook 20%.

The approach was simple and relentless: show up every day, in the group's voice, with content worth following.


Producing the content

I didn't just plan the content — I made it. Beyond live-event photography and video, I shot, filmed, and produced a LALA Brass Sessions music video, start to finish.

LALA Brass Sessions

LALA Brass Sessions music video

A LALA Brass Sessions music video — shot, filmed, and produced by Stephanie. Click to watch on YouTube.


More work

See the rest of the portfolio, or get in touch.